What is the purpose of your business?
What products and services are you offering to your customers?
What target audience you will be catering?
Who are your present and potential competitors?
What differentiates you from your competitors? (Universal Selling Point- USP)
Will you be following logo design trends or come up with an innovative logo design concept?
What tagline best describes your business?
How much are you willing to spend on logo design?
How much time can you dedicate to logo designing?
What fonts and colors will you employ in your logo design?
Where will you be using your logo design? (Letterheads, online, banners…)
What do you want your logo to tell about your company?
What symbol best portrays your business? (products and services)
Where do you see your company in the future?
Will you consider redesigning your logo in the coming years?
About Me
- Carl
- From Leeds born and bred, I am currently studying a Graphic Design degree at LCA in my home town. I like writing words, casually drawing and taking photographs as well as the usual things like everyone else. These blogs follow and document my practices in design, influences and responses and my own work.
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